<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>CRM Mastery e-Journal</title>
	<atom:link href="http://crmweblog.crmmastery.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://crmweblog.crmmastery.com</link>
	<description>CRM Best Practice and Industry News</description>
	<lastBuildDate>Tue, 03 May 2011 16:38:51 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.8.4</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>CRM + Predictive Analytics: Why It All Adds Up</title>
		<link>http://crmweblog.crmmastery.com/2011/05/crm-predictive-analytics-why-it-all-adds-up/</link>
		<comments>http://crmweblog.crmmastery.com/2011/05/crm-predictive-analytics-why-it-all-adds-up/#comments</comments>
		<pubDate>Tue, 03 May 2011 16:38:51 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[BPM]]></category>
		<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[pegasystems]]></category>
		<category><![CDATA[predictive analytics]]></category>
		<category><![CDATA[SPSS]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2279</guid>
		<description><![CDATA[ Here&#8217;s are several excerpts from an article by Eric Barkin about predictive analytics, a subject near and dear to me, that&#8217;s definitely worth the read, CRM + Predictive Analytics: Why It All Adds Up:
Though predictive analytics (PA) tools have been around for decades—with a strong uptake historically in telecommunications and banking—demand has risen dramatically [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/05/crm-predictive-analytics-why-it-all-adds-up/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>CRM Idol Launches Today!</title>
		<link>http://crmweblog.crmmastery.com/2011/04/crm-idol-launches-today/</link>
		<comments>http://crmweblog.crmmastery.com/2011/04/crm-idol-launches-today/#comments</comments>
		<pubDate>Mon, 25 Apr 2011 13:31:30 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Industry News]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[CRM Idol]]></category>
		<category><![CDATA[CRM Industry]]></category>
		<category><![CDATA[CRM Products]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2272</guid>
		<description><![CDATA[ My friend and CRM guru Paul Greenberg today launches CRM Idol 2011; an opportunity for 60 small, upstart, innovative CRM or Social CRM companies to gain valuable exposure within the CRM industry ecosystem of investors, influencers, technology/strategic partners and media connections in a big way.  In addition, winners will receive free consulting and other [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/04/crm-idol-launches-today/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Could Customer Scheduling Be A Game-Changing Mobile App in Retail?</title>
		<link>http://crmweblog.crmmastery.com/2011/02/could-customer-scheduling-be-a-game-changing-mobileapp-in-retail/</link>
		<comments>http://crmweblog.crmmastery.com/2011/02/could-customer-scheduling-be-a-game-changing-mobileapp-in-retail/#comments</comments>
		<pubDate>Tue, 01 Feb 2011 16:16:47 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mobile Technology]]></category>
		<category><![CDATA[mobile apps]]></category>
		<category><![CDATA[Mobile CRM]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[Retail]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2264</guid>
		<description><![CDATA[ Here are several excerpts from an article by Mike Wittenstein, Mobile Monday: Apple Store App, about The Apple Store&#8217;s New Mobile App:
In the Store section, you can do much more than find the closest store. You can schedule an hour of tech support, one-on-one assistance or do training — at any store in the [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/02/could-customer-scheduling-be-a-game-changing-mobileapp-in-retail/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is Vertical CRM Right For Your Organization?</title>
		<link>http://crmweblog.crmmastery.com/2011/01/is-vertical-crm-right-for-your-organization/</link>
		<comments>http://crmweblog.crmmastery.com/2011/01/is-vertical-crm-right-for-your-organization/#comments</comments>
		<pubDate>Wed, 26 Jan 2011 17:04:52 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[CRM Software]]></category>
		<category><![CDATA[Vertical CRM]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2260</guid>
		<description><![CDATA[ Whenever I&#8217;m coaching a business through the process of selecting a CRM solution, one of the things that I always have my clients consider is whether or not they should evaluate vertical CRM solutions; solutions that have been designed specifically for their industry or organization type.

Generally the decision is made based on an evaluation [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/01/is-vertical-crm-right-for-your-organization/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>7 Ways To Generate More Sales Revenue With Marketing Automation</title>
		<link>http://crmweblog.crmmastery.com/2011/01/sales-revenue-marketing-software/</link>
		<comments>http://crmweblog.crmmastery.com/2011/01/sales-revenue-marketing-software/#comments</comments>
		<pubDate>Mon, 24 Jan 2011 15:28:52 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[marketing software]]></category>
		<category><![CDATA[marketing strategies]]></category>
		<category><![CDATA[sales opportunities]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2257</guid>
		<description><![CDATA[ Here&#8217;s a brief outline of a recent webinar, Mac McIntosh, Founding Partner of AcquireB2B, and Jep Castelein, Founder of LeadSloth, and new Principal Consultant at Marketo, discussed the Top 7 Ways To Utilize Marketing Automation To Generate More Sales Revenue. You can download the full webinar here:


Nurture your leads to get 3 out of [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/01/sales-revenue-marketing-software/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Social CRM Adoption Slow but Adopters Enjoy Advantage</title>
		<link>http://crmweblog.crmmastery.com/2011/01/social-crm-adoption-slow-but-adopters-enjoy-advantage/</link>
		<comments>http://crmweblog.crmmastery.com/2011/01/social-crm-adoption-slow-but-adopters-enjoy-advantage/#comments</comments>
		<pubDate>Tue, 18 Jan 2011 16:19:52 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[SugarCRM]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2254</guid>
		<description><![CDATA[ Here are several excerpts from an article by Brendan B. Reed about a recent social CRM study conducted by SugarCRM, Social CRM Adoption Slow but Adopters Enjoy Advantage:
A new study by SugarCRM, the 2010 Social CRM Survey reveals that less than one-third of firms have incorporated social network outreach into their CRM systems. Yet, [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/01/social-crm-adoption-slow-but-adopters-enjoy-advantage/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Sprinklr Social Media Management Is &#8220;All The Rage&#8221;</title>
		<link>http://crmweblog.crmmastery.com/2011/01/sprinklr-social-media-management-is-all-the-rage/</link>
		<comments>http://crmweblog.crmmastery.com/2011/01/sprinklr-social-media-management-is-all-the-rage/#comments</comments>
		<pubDate>Wed, 12 Jan 2011 17:22:34 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[social media monitoring]]></category>
		<category><![CDATA[SoMeMa]]></category>
		<category><![CDATA[sprinklr]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2249</guid>
		<description><![CDATA[ Talk about flying under the radar&#8211; Sprinklr&#8217;s Enterprise Social Media Management (SoMeMa)  solution may still be in stealth mode but I got a chance to get a briefing from its Founder and CEO Ragy Thomas yesterday that quite simply wowed me.
Ragy, by the way, was the CTO of e-mail service provider Bigfoot Interactive when [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/01/sprinklr-social-media-management-is-all-the-rage/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is Microsoft Dynamics CRM 2011 Catching Up to salesforce.com?</title>
		<link>http://crmweblog.crmmastery.com/2011/01/is-microsoft-dynamics-crm-2011-catching-up-to-salesforce-com/</link>
		<comments>http://crmweblog.crmmastery.com/2011/01/is-microsoft-dynamics-crm-2011-catching-up-to-salesforce-com/#comments</comments>
		<pubDate>Mon, 10 Jan 2011 18:51:52 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Industry News]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[Microsoft CRM]]></category>
		<category><![CDATA[salesforce]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2243</guid>
		<description><![CDATA[ Microsoft is on the verge of releasing the new version of its CRM product, Microsoft Dynamics CRM 2011 at the end of January.  Similar to the existing release, Microsoft Dynamics CRM 2011 will come in two versions:  Online (Microsoft&#8217;s &#8220;Cloud&#8221;-based offering) or On-Premise (Microsoft&#8217;s version of CRM that is installed on your own or [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/01/is-microsoft-dynamics-crm-2011-catching-up-to-salesforce-com/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Kickstart Your Online Community With Your Offline Customers</title>
		<link>http://crmweblog.crmmastery.com/2010/12/kickstart-your-online-community-with-your-offline-customers/</link>
		<comments>http://crmweblog.crmmastery.com/2010/12/kickstart-your-online-community-with-your-offline-customers/#comments</comments>
		<pubDate>Tue, 14 Dec 2010 17:12:31 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Internet Cust. Svs.]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Communities]]></category>
		<category><![CDATA[online community]]></category>
		<category><![CDATA[online marketing]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2239</guid>
		<description><![CDATA[ Here&#8217;s a synopsis of great post by Lucy Beer (@elementalc), Online Marketing Coach, Strategist &#38; Blogger, Kickstart Your Online Community With Your Offline Customers.  Check out the complete post for more.
Developing a thriving online community is a challenging task for many small businesses. But if you have a business with an offline component &#8211; [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/12/kickstart-your-online-community-with-your-offline-customers/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>5 Tips for Building Stronger Customer Relationships</title>
		<link>http://crmweblog.crmmastery.com/2010/12/5-tips-for-building-stronger-customer-relationships/</link>
		<comments>http://crmweblog.crmmastery.com/2010/12/5-tips-for-building-stronger-customer-relationships/#comments</comments>
		<pubDate>Mon, 06 Dec 2010 17:14:41 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[customer satisfaction]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2235</guid>
		<description><![CDATA[ Here is some great advice from Paul Bowkett, CRM Business Manager with Microsoft New Zealand, Five Tips for Building Stronger Customer Relationships.  Be sure to check out the complete source article for more:
Many of your existing customers could be better sources of new business than the names on your prospect list, so building stronger [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/12/5-tips-for-building-stronger-customer-relationships/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
	</channel>
</rss>

