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	<title>CRM Mastery e-Journal&#187; Social Networking</title>
	<atom:link href="http://crmweblog.crmmastery.com/category/social-networking/feed/" rel="self" type="application/rss+xml" />
	<link>http://crmweblog.crmmastery.com</link>
	<description>CRM Best Practice and Industry News</description>
	<lastBuildDate>Tue, 03 May 2011 16:38:51 +0000</lastBuildDate>
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			<item>
		<title>Social CRM Adoption Slow but Adopters Enjoy Advantage</title>
		<link>http://crmweblog.crmmastery.com/2011/01/social-crm-adoption-slow-but-adopters-enjoy-advantage/</link>
		<comments>http://crmweblog.crmmastery.com/2011/01/social-crm-adoption-slow-but-adopters-enjoy-advantage/#comments</comments>
		<pubDate>Tue, 18 Jan 2011 16:19:52 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[SugarCRM]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2254</guid>
		<description><![CDATA[ Here are several excerpts from an article by Brendan B. Reed about a recent social CRM study conducted by SugarCRM, Social CRM Adoption Slow but Adopters Enjoy Advantage:
A new study by SugarCRM, the 2010 Social CRM Survey reveals that less than one-third of firms have incorporated social network outreach into their CRM systems. Yet, [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/01/social-crm-adoption-slow-but-adopters-enjoy-advantage/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Sprinklr Social Media Management Is &#8220;All The Rage&#8221;</title>
		<link>http://crmweblog.crmmastery.com/2011/01/sprinklr-social-media-management-is-all-the-rage/</link>
		<comments>http://crmweblog.crmmastery.com/2011/01/sprinklr-social-media-management-is-all-the-rage/#comments</comments>
		<pubDate>Wed, 12 Jan 2011 17:22:34 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[social media monitoring]]></category>
		<category><![CDATA[SoMeMa]]></category>
		<category><![CDATA[sprinklr]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2249</guid>
		<description><![CDATA[ Talk about flying under the radar&#8211; Sprinklr&#8217;s Enterprise Social Media Management (SoMeMa)  solution may still be in stealth mode but I got a chance to get a briefing from its Founder and CEO Ragy Thomas yesterday that quite simply wowed me.
Ragy, by the way, was the CTO of e-mail service provider Bigfoot Interactive when [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/01/sprinklr-social-media-management-is-all-the-rage/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Select An Online Community Software Vendor</title>
		<link>http://crmweblog.crmmastery.com/2010/11/how-to-select-an-online-community-software-vendor/</link>
		<comments>http://crmweblog.crmmastery.com/2010/11/how-to-select-an-online-community-software-vendor/#comments</comments>
		<pubDate>Wed, 24 Nov 2010 14:55:21 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Online Communities]]></category>
		<category><![CDATA[scrm]]></category>
		<category><![CDATA[Social Technologies]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2225</guid>
		<description><![CDATA[ Here are several excerpts from an article by Vanessa DiMauro, CEO of Leader Networks, How to Select An Online Community Software Vendor.  I highly recommend checking out the original source article for much more on this topic as well as Vanessa&#8217;s How to Build an Online Community article:
Similar to choosing a new home, the [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/11/how-to-select-an-online-community-software-vendor/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Building Brand Engagement with Facebook</title>
		<link>http://crmweblog.crmmastery.com/2010/10/building-brand-engagement-with-facebook/</link>
		<comments>http://crmweblog.crmmastery.com/2010/10/building-brand-engagement-with-facebook/#comments</comments>
		<pubDate>Fri, 29 Oct 2010 15:02:18 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media tools]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2207</guid>
		<description><![CDATA[ Here is a synopsis of an article by Howard Scott, Digital Marketing Director with Sequence, Building Brand Engagement with Facebook.  Be sure to check out the complete source article on wisemarketer.com (registration required) for much more:
Many brands still look at Facebook as simply being &#8216;a social community&#8217;, and they don&#8217;t take it seriously as [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/10/building-brand-engagement-with-facebook/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Social Media Marketing Checklist</title>
		<link>http://crmweblog.crmmastery.com/2010/10/social-media-marketing-checklist/</link>
		<comments>http://crmweblog.crmmastery.com/2010/10/social-media-marketing-checklist/#comments</comments>
		<pubDate>Tue, 26 Oct 2010 16:45:24 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[social media tools]]></category>
		<category><![CDATA[using social media]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2201</guid>
		<description><![CDATA[ Here&#8217;s just a couple of summary points from excellent post by Lee Odden with @toprank.  Lee has assembled an excellent checklist for anyone considering social media marketing, the Social Media Marketing Checklist.  Be sure to check out Lee&#8217;s comprehensive checklist on his original source post:
Here&#8217;s the Checklist Summary:
1. Organization &#8211; Assess the human resources [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/10/social-media-marketing-checklist/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>CRM Mastery Launches a New Live Streaming Video Series</title>
		<link>http://crmweblog.crmmastery.com/2010/09/crm-mastery-launches-a-new-live-streaming-video-series/</link>
		<comments>http://crmweblog.crmmastery.com/2010/09/crm-mastery-launches-a-new-live-streaming-video-series/#comments</comments>
		<pubDate>Thu, 23 Sep 2010 16:29:36 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Internet Cust. Svs.]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[attensity]]></category>
		<category><![CDATA[scrm]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media monitoring]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2172</guid>
		<description><![CDATA[ CRM Mastery is launching a new series of live broadcast events to help educate organizations about CRM and SCRM products they may want to evaluate for purchase.
The series called &#8220;Should You Consider…&#8221; will be hosted by Jim Berkowitz, The Technology Coach.  Each show will be a lively, entertaining broadcast that will feature an interview [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/09/crm-mastery-launches-a-new-live-streaming-video-series/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>5 Things to Consider BEFORE Using Social Media</title>
		<link>http://crmweblog.crmmastery.com/2010/09/5-things-to-consider-before-using-social-media/</link>
		<comments>http://crmweblog.crmmastery.com/2010/09/5-things-to-consider-before-using-social-media/#comments</comments>
		<pubDate>Tue, 07 Sep 2010 15:49:53 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2155</guid>
		<description><![CDATA[ Here is some sound advice from Marketing Expert, Ardath Albee, 5 Things to Consider Before Using Social Media.  Check out her complete post for much more on her five recommendations:
Many companies I work with today are enthusiastic about diving into social media. It&#8217;s shiny object syndrome at its finest. The problem I find most [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/09/5-things-to-consider-before-using-social-media/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>3 Reasons High-Tech and Communications Need Social Media for Survival</title>
		<link>http://crmweblog.crmmastery.com/2010/08/3-reasons-high-tech-and-communications-need-social-media-for-survival/</link>
		<comments>http://crmweblog.crmmastery.com/2010/08/3-reasons-high-tech-and-communications-need-social-media-for-survival/#comments</comments>
		<pubDate>Tue, 31 Aug 2010 15:52:21 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Internet Cust. Svs.]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2151</guid>
		<description><![CDATA[ Here is a synopsis of an interesting article by Lauren McKay about an Accenture report that reveals that while customer service investments in the two industries may be up, consumers remain less than thrilled with their experiences. Check out the complete source article for much more:
This game of finger-pointing has become all too commonplace [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/08/3-reasons-high-tech-and-communications-need-social-media-for-survival/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The 5 Rules of Social Media Optimization</title>
		<link>http://crmweblog.crmmastery.com/2010/08/the-5-rules-of-social-media-optimization/</link>
		<comments>http://crmweblog.crmmastery.com/2010/08/the-5-rules-of-social-media-optimization/#comments</comments>
		<pubDate>Mon, 16 Aug 2010 15:23:19 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Weblogs in Business]]></category>
		<category><![CDATA[Blogs]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2128</guid>
		<description><![CDATA[ Here are several excerpts from an excellent article by Rohit Bhargava, Senior VP, Digital Strategy &#38; Marketing at Ogilvy Public Relations Worldwide, Social Media Optimization.
Check out the complete source article for three additional things that are important to keep in mind regarding SMO:
When we talk about Web 2.0, we talk about establishing and maintaining [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/08/the-5-rules-of-social-media-optimization/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ten Social Media and Technology Mega-trends To Watch</title>
		<link>http://crmweblog.crmmastery.com/2010/08/ten-social-media-and-technology-mega-trends-to-watch/</link>
		<comments>http://crmweblog.crmmastery.com/2010/08/ten-social-media-and-technology-mega-trends-to-watch/#comments</comments>
		<pubDate>Wed, 11 Aug 2010 17:07:09 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[Business Intelligence]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Business Reinvention]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2118</guid>
		<description><![CDATA[ Here are several excerpts from an insightful post by Mark Schaefer about a McKinsey report on tech-enabled business trends, Ten Social Media and Technology Mega-trends To Watch.  Be sure to check out the original source article for much more discussion on each of these trends:
1. Crowd-sourcing moves into the mainstream &#8211; In the past [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/08/ten-social-media-and-technology-mega-trends-to-watch/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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