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	<title>CRM Mastery e-Journal&#187; Social CRM</title>
	<atom:link href="http://crmweblog.crmmastery.com/category/social-crm/feed/" rel="self" type="application/rss+xml" />
	<link>http://crmweblog.crmmastery.com</link>
	<description>CRM Best Practice and Industry News</description>
	<lastBuildDate>Tue, 03 May 2011 16:38:51 +0000</lastBuildDate>
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			<item>
		<title>CRM + Predictive Analytics: Why It All Adds Up</title>
		<link>http://crmweblog.crmmastery.com/2011/05/crm-predictive-analytics-why-it-all-adds-up/</link>
		<comments>http://crmweblog.crmmastery.com/2011/05/crm-predictive-analytics-why-it-all-adds-up/#comments</comments>
		<pubDate>Tue, 03 May 2011 16:38:51 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[BPM]]></category>
		<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[pegasystems]]></category>
		<category><![CDATA[predictive analytics]]></category>
		<category><![CDATA[SPSS]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2279</guid>
		<description><![CDATA[ Here&#8217;s are several excerpts from an article by Eric Barkin about predictive analytics, a subject near and dear to me, that&#8217;s definitely worth the read, CRM + Predictive Analytics: Why It All Adds Up:
Though predictive analytics (PA) tools have been around for decades—with a strong uptake historically in telecommunications and banking—demand has risen dramatically [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/05/crm-predictive-analytics-why-it-all-adds-up/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>CRM Idol Launches Today!</title>
		<link>http://crmweblog.crmmastery.com/2011/04/crm-idol-launches-today/</link>
		<comments>http://crmweblog.crmmastery.com/2011/04/crm-idol-launches-today/#comments</comments>
		<pubDate>Mon, 25 Apr 2011 13:31:30 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Industry News]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[CRM Idol]]></category>
		<category><![CDATA[CRM Industry]]></category>
		<category><![CDATA[CRM Products]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2272</guid>
		<description><![CDATA[ My friend and CRM guru Paul Greenberg today launches CRM Idol 2011; an opportunity for 60 small, upstart, innovative CRM or Social CRM companies to gain valuable exposure within the CRM industry ecosystem of investors, influencers, technology/strategic partners and media connections in a big way.  In addition, winners will receive free consulting and other [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/04/crm-idol-launches-today/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sprinklr Social Media Management Is &#8220;All The Rage&#8221;</title>
		<link>http://crmweblog.crmmastery.com/2011/01/sprinklr-social-media-management-is-all-the-rage/</link>
		<comments>http://crmweblog.crmmastery.com/2011/01/sprinklr-social-media-management-is-all-the-rage/#comments</comments>
		<pubDate>Wed, 12 Jan 2011 17:22:34 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[social media monitoring]]></category>
		<category><![CDATA[SoMeMa]]></category>
		<category><![CDATA[sprinklr]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2249</guid>
		<description><![CDATA[ Talk about flying under the radar&#8211; Sprinklr&#8217;s Enterprise Social Media Management (SoMeMa)  solution may still be in stealth mode but I got a chance to get a briefing from its Founder and CEO Ragy Thomas yesterday that quite simply wowed me.
Ragy, by the way, was the CTO of e-mail service provider Bigfoot Interactive when [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2011/01/sprinklr-social-media-management-is-all-the-rage/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Select An Online Community Software Vendor</title>
		<link>http://crmweblog.crmmastery.com/2010/11/how-to-select-an-online-community-software-vendor/</link>
		<comments>http://crmweblog.crmmastery.com/2010/11/how-to-select-an-online-community-software-vendor/#comments</comments>
		<pubDate>Wed, 24 Nov 2010 14:55:21 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Online Communities]]></category>
		<category><![CDATA[scrm]]></category>
		<category><![CDATA[Social Technologies]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2225</guid>
		<description><![CDATA[ Here are several excerpts from an article by Vanessa DiMauro, CEO of Leader Networks, How to Select An Online Community Software Vendor.  I highly recommend checking out the original source article for much more on this topic as well as Vanessa&#8217;s How to Build an Online Community article:
Similar to choosing a new home, the [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/11/how-to-select-an-online-community-software-vendor/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Survey on Web Traffic Turns Up Surprising Results</title>
		<link>http://crmweblog.crmmastery.com/2010/11/new-survey-on-web-traffic-turns-up-surprising-results/</link>
		<comments>http://crmweblog.crmmastery.com/2010/11/new-survey-on-web-traffic-turns-up-surprising-results/#comments</comments>
		<pubDate>Tue, 09 Nov 2010 16:37:07 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Web Site Design]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[seo optimzation]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[website optimization]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2219</guid>
		<description><![CDATA[ Here are several excerpts from an article by Tracey Schelmetic, a TMCnet Contributor, New Survey on Web Traffic Turns Up Surprising Results:
While an increasing number of companies try to figure out how to tie their marketing plans to social networking sites like Facebook and Twitter, these companies may want to take a good, hard [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/11/new-survey-on-web-traffic-turns-up-surprising-results/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Building Brand Engagement with Facebook</title>
		<link>http://crmweblog.crmmastery.com/2010/10/building-brand-engagement-with-facebook/</link>
		<comments>http://crmweblog.crmmastery.com/2010/10/building-brand-engagement-with-facebook/#comments</comments>
		<pubDate>Fri, 29 Oct 2010 15:02:18 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media tools]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2207</guid>
		<description><![CDATA[ Here is a synopsis of an article by Howard Scott, Digital Marketing Director with Sequence, Building Brand Engagement with Facebook.  Be sure to check out the complete source article on wisemarketer.com (registration required) for much more:
Many brands still look at Facebook as simply being &#8216;a social community&#8217;, and they don&#8217;t take it seriously as [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/10/building-brand-engagement-with-facebook/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Social Media Marketing Checklist</title>
		<link>http://crmweblog.crmmastery.com/2010/10/social-media-marketing-checklist/</link>
		<comments>http://crmweblog.crmmastery.com/2010/10/social-media-marketing-checklist/#comments</comments>
		<pubDate>Tue, 26 Oct 2010 16:45:24 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[social media tools]]></category>
		<category><![CDATA[using social media]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2201</guid>
		<description><![CDATA[ Here&#8217;s just a couple of summary points from excellent post by Lee Odden with @toprank.  Lee has assembled an excellent checklist for anyone considering social media marketing, the Social Media Marketing Checklist.  Be sure to check out Lee&#8217;s comprehensive checklist on his original source post:
Here&#8217;s the Checklist Summary:
1. Organization &#8211; Assess the human resources [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/10/social-media-marketing-checklist/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>2010&#8217;s Hottest Customer Service Technology Trends</title>
		<link>http://crmweblog.crmmastery.com/2010/10/2010s-hottest-customer-service-technology-trends/</link>
		<comments>http://crmweblog.crmmastery.com/2010/10/2010s-hottest-customer-service-technology-trends/#comments</comments>
		<pubDate>Wed, 13 Oct 2010 19:32:02 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Internet Cust. Svs.]]></category>
		<category><![CDATA[Knowledge Mgmt]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[mobile apps]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[technology trends]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2194</guid>
		<description><![CDATA[ Here are several excerpts from an article by John Ragsdale, VP of Technology Research at the Technology Services Industry Association (TSIA), 2010&#8217;s Hottest Customer Service Technology Trends.  Check out the complete source article for much more on each trend:
Everyone asks me what hot emerging trends I am tracking, and this month I’m going to [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/10/2010s-hottest-customer-service-technology-trends/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>5 Marketing Myths The C-Suite Still Believes Because We Let Them</title>
		<link>http://crmweblog.crmmastery.com/2010/10/5-marketing-myths-the-c-suite-still-believes-because-we-let-them/</link>
		<comments>http://crmweblog.crmmastery.com/2010/10/5-marketing-myths-the-c-suite-still-believes-because-we-let-them/#comments</comments>
		<pubDate>Tue, 12 Oct 2010 15:45:49 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2188</guid>
		<description><![CDATA[ Here is a synopsis of a really great post by Rob Rose, Chief Troublemaker at Big Blue Moose, 5 Marketing Myths The C-Suite Still Believes Because We Let Them.  Be sure to check out the complete source article for more!
As much attention as we’re paying to new platforms like Search, Mobile and Social Media, [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/10/5-marketing-myths-the-c-suite-still-believes-because-we-let-them/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>CRM Mastery Launches a New Live Streaming Video Series</title>
		<link>http://crmweblog.crmmastery.com/2010/09/crm-mastery-launches-a-new-live-streaming-video-series/</link>
		<comments>http://crmweblog.crmmastery.com/2010/09/crm-mastery-launches-a-new-live-streaming-video-series/#comments</comments>
		<pubDate>Thu, 23 Sep 2010 16:29:36 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Internet Cust. Svs.]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[attensity]]></category>
		<category><![CDATA[scrm]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media monitoring]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2172</guid>
		<description><![CDATA[ CRM Mastery is launching a new series of live broadcast events to help educate organizations about CRM and SCRM products they may want to evaluate for purchase.
The series called &#8220;Should You Consider…&#8221; will be hosted by Jim Berkowitz, The Technology Coach.  Each show will be a lively, entertaining broadcast that will feature an interview [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/09/crm-mastery-launches-a-new-live-streaming-video-series/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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