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	<title>CRM Mastery e-Journal&#187; Project Mgmt-ROI</title>
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	<link>http://crmweblog.crmmastery.com</link>
	<description>CRM Best Practice and Industry News</description>
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		<title>CRM Customization is a Key Demand for Buyers Pre-Purchase</title>
		<link>http://crmweblog.crmmastery.com/2010/02/crm-customization-is-a-key-demand-for-buyers-pre-purchase/</link>
		<comments>http://crmweblog.crmmastery.com/2010/02/crm-customization-is-a-key-demand-for-buyers-pre-purchase/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 16:31:14 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[On-Demand CRM]]></category>
		<category><![CDATA[Software Selection]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1925</guid>
		<description><![CDATA[ Here are a couple of excerpts from an article by Barney Beal, News Director for SearchCRM.com, CRM demos, customization key demands for buyers pre-purchase:
Executives at Enpirion, an analog semiconductor company, wanted to know what they were getting before they bought a new CRM system for their rapidly growing business.
They also wanted it to map [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/02/crm-customization-is-a-key-demand-for-buyers-pre-purchase/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>CRM Project Plans &#8211; Where Does It All Go Wrong?</title>
		<link>http://crmweblog.crmmastery.com/2010/01/crm-project-plans-where-does-it-all-go-wrong/</link>
		<comments>http://crmweblog.crmmastery.com/2010/01/crm-project-plans-where-does-it-all-go-wrong/#comments</comments>
		<pubDate>Tue, 26 Jan 2010 18:03:12 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[Project Management]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1906</guid>
		<description><![CDATA[ Here are several excerpts from a post by Richard Boardman, CRM Project Plans &#8211; Where Does It All Go Wrong?:
For those of you currently planning a CRM project, I thought it might be helpful to identify some of the areas where things tend to go ‘off-piste’, but before I do perhaps it’s a good [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/01/crm-project-plans-where-does-it-all-go-wrong/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Private Clouds Are A Fix, Not The Future</title>
		<link>http://crmweblog.crmmastery.com/2010/01/private-clouds-are-a-fix-not-the-future/</link>
		<comments>http://crmweblog.crmmastery.com/2010/01/private-clouds-are-a-fix-not-the-future/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 17:26:00 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[SaaS]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1873</guid>
		<description><![CDATA[ Here are several excerpts from an insightful article by Alistair Croll, principal analyst at Bitcurrent, Private Clouds Are A Fix, Not The Future:
Over the last few months, there&#8217;s been growing discussion over private and hybrid clouds. At first blush, a &#8220;private cloud&#8221; sounds like an oxymoron, particularly if you subscribe to Amazon CTO Werner [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/01/private-clouds-are-a-fix-not-the-future/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How To Get Your Web Analytics Implementation Right</title>
		<link>http://crmweblog.crmmastery.com/2010/01/how-to-get-your-web-analytics-implementation-right/</link>
		<comments>http://crmweblog.crmmastery.com/2010/01/how-to-get-your-web-analytics-implementation-right/#comments</comments>
		<pubDate>Tue, 12 Jan 2010 16:47:39 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[Business Intelligence]]></category>
		<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[B2C]]></category>
		<category><![CDATA[BI]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1870</guid>
		<description><![CDATA[ Here are several excerpts from an excellent article by James Gurd, a freelance eCommerce and Marketing Manger, How To Get Your Web Analytics Implementation Right.  For much more detail, check out the complete source article:
Analytics is the corner stone of online optimization, right? So why is that so many retailers I’ve spoken to have [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/01/how-to-get-your-web-analytics-implementation-right/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Customer Analytics, Focus on What Truly Adds Value</title>
		<link>http://crmweblog.crmmastery.com/2010/01/customer-analytics-focus-on-what-truly-adds-value/</link>
		<comments>http://crmweblog.crmmastery.com/2010/01/customer-analytics-focus-on-what-truly-adds-value/#comments</comments>
		<pubDate>Tue, 05 Jan 2010 17:26:20 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[Business Intelligence]]></category>
		<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[Business Intelligence Software]]></category>
		<category><![CDATA[Business Process Management]]></category>
		<category><![CDATA[Customer Analytics]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1850</guid>
		<description><![CDATA[ Here are several excerpts from an interesting article by David Loshin, President of Knowledge Integrity, Inc., Customer Analytics, Focus on What Truly Adds Value:
The perceived appeal of customer analytics is the potential to garner such specific information about your customer constituency that you can accurately predict all customer behaviors and actions with enough advanced [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/01/customer-analytics-focus-on-what-truly-adds-value/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Tips for Selecting the Right Enterprise Marketing Platform</title>
		<link>http://crmweblog.crmmastery.com/2009/12/tips-for-selecting-the-right-enterprise-marketing-platform/</link>
		<comments>http://crmweblog.crmmastery.com/2009/12/tips-for-selecting-the-right-enterprise-marketing-platform/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 16:05:58 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[Enterprise CRM]]></category>
		<category><![CDATA[marketing software]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1829</guid>
		<description><![CDATA[ Here are several excerpts from an article by Kris Tufto, President and CEO of Marketing Bridge, Tips for Selecting the Right Enterprise Marketing Platform.  Be sure to check out the complete source article for much more on this topic.
The urgency to meet the timely needs of a company&#8217;s sales reps, resellers, franchises, and [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2009/12/tips-for-selecting-the-right-enterprise-marketing-platform/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Six Telltale Signs of IT Failure</title>
		<link>http://crmweblog.crmmastery.com/2009/12/six-telltale-signs-of-it-failure/</link>
		<comments>http://crmweblog.crmmastery.com/2009/12/six-telltale-signs-of-it-failure/#comments</comments>
		<pubDate>Thu, 10 Dec 2009 17:08:55 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[CIO]]></category>
		<category><![CDATA[IT]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1818</guid>
		<description><![CDATA[ Here are several excerpts from an article by Jill Dyche, Partner and Co-founder of Baseline Consulting, Six Telltale Signs of IT Failure.  Jill&#8217;s article is worth reading in it&#8217;s entirety, so be sure to check out the complete source article:
We see high-functioning IT organizations that manage their pipelines according to weighted prioritization frameworks that [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2009/12/six-telltale-signs-of-it-failure/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Five Dirty Little Secrets of CRM Requirements Lists</title>
		<link>http://crmweblog.crmmastery.com/2009/12/five-dirty-little-secrets-of-crm-requirements-lists/</link>
		<comments>http://crmweblog.crmmastery.com/2009/12/five-dirty-little-secrets-of-crm-requirements-lists/#comments</comments>
		<pubDate>Tue, 08 Dec 2009 19:59:08 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[crm requirements]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1815</guid>
		<description><![CDATA[ Here are several excerpts from an article by David Tabor, CEO of SalesLogistix, Four Dirty Little Secrets of CRM Requirements Lists:
While discussions about CRM requirements are important, they also distract management from the issues that matter. Take a look at why.
Secret #1: Features are less important than User Adoption.  A CRM system without [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2009/12/five-dirty-little-secrets-of-crm-requirements-lists/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Questions to Ask When Considering Features for an IT Project</title>
		<link>http://crmweblog.crmmastery.com/2009/11/questions-to-ask-when-considering-features-for-an-it-project/</link>
		<comments>http://crmweblog.crmmastery.com/2009/11/questions-to-ask-when-considering-features-for-an-it-project/#comments</comments>
		<pubDate>Mon, 16 Nov 2009 18:52:07 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Project Management]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1781</guid>
		<description><![CDATA[ Here are several excerpts from an article by Phil Simon, Three Questions to Ask When Considering Cutting Features from an IT Project:
I am often involved with projects that are running behind schedule and over budget. Such is life of an IT consultant, I suppose. In many instances, projects can recoup valuable time if non-essential [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2009/11/questions-to-ask-when-considering-features-for-an-it-project/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Integrated, Web-Based Software Makes Business More Efficient</title>
		<link>http://crmweblog.crmmastery.com/2009/11/how-integrated-web-based-software-makes-business-more-efficient/</link>
		<comments>http://crmweblog.crmmastery.com/2009/11/how-integrated-web-based-software-makes-business-more-efficient/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 18:18:01 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[ERP]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[On-Demand CRM]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1775</guid>
		<description><![CDATA[ Here&#8217;s some thoughts from Andrew Mulvenna that&#8217;s worth repeating, How Integrated, Web-Based Software Makes Business More Efficient:
Cloud computing is the future of business software. Using online software to free you up to get on with actually running your business and making informed decisions based on the information you get.
There&#8217;s a plethora of web based [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2009/11/how-integrated-web-based-software-makes-business-more-efficient/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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