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	<title>CRM Mastery e-Journal&#187; CRM Technology</title>
	<atom:link href="http://crmweblog.crmmastery.com/category/crm-technology/feed/" rel="self" type="application/rss+xml" />
	<link>http://crmweblog.crmmastery.com</link>
	<description>CRM Best Practice and Industry News</description>
	<lastBuildDate>Thu, 18 Feb 2010 20:00:04 +0000</lastBuildDate>
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			<item>
		<title>How to Make the Most of Your Customer Feedback</title>
		<link>http://crmweblog.crmmastery.com/2010/02/how-to-make-the-most-of-your-customer-feedback/</link>
		<comments>http://crmweblog.crmmastery.com/2010/02/how-to-make-the-most-of-your-customer-feedback/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 17:39:17 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[customer feedback]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[customer satisfaction]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1928</guid>
		<description><![CDATA[ Here are several excerpts from an article by Ariel Finkelstein, co-founder and CEO of Kampyle, How to Make the Most of Your Customer Feedback.  Check out the complete source article for much more on this topic:
Building a loyal, satisfied customer base is paramount to any Web site owner or company. Every business owner wants [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/02/how-to-make-the-most-of-your-customer-feedback/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>CRM Customization is a Key Demand for Buyers Pre-Purchase</title>
		<link>http://crmweblog.crmmastery.com/2010/02/crm-customization-is-a-key-demand-for-buyers-pre-purchase/</link>
		<comments>http://crmweblog.crmmastery.com/2010/02/crm-customization-is-a-key-demand-for-buyers-pre-purchase/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 16:31:14 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[On-Demand CRM]]></category>
		<category><![CDATA[Software Selection]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1925</guid>
		<description><![CDATA[ Here are a couple of excerpts from an article by Barney Beal, News Director for SearchCRM.com, CRM demos, customization key demands for buyers pre-purchase:
Executives at Enpirion, an analog semiconductor company, wanted to know what they were getting before they bought a new CRM system for their rapidly growing business.
They also wanted it to map [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/02/crm-customization-is-a-key-demand-for-buyers-pre-purchase/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>It&#8217;s Time For Text Analytics</title>
		<link>http://crmweblog.crmmastery.com/2010/01/its-time-for-text-analytics/</link>
		<comments>http://crmweblog.crmmastery.com/2010/01/its-time-for-text-analytics/#comments</comments>
		<pubDate>Thu, 28 Jan 2010 17:52:59 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Brand Monitoring]]></category>
		<category><![CDATA[text analytics]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1913</guid>
		<description><![CDATA[ Here are several excerpts from an excellent post by Bruce Temkins, It&#8217;s Time For Text Analytics:
At the Clarabridge event this week, I got to spend time with many executives from large companies that were thrilled with the results from their text analytics efforts.
While most companies were still in relatively early stages of their deployments, the ROI of [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/01/its-time-for-text-analytics/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Protect Your Brand &amp; Reputation With Brand Monitoring Technology</title>
		<link>http://crmweblog.crmmastery.com/2010/01/protect-your-brand-reputation-with-brand-monitoring-technology/</link>
		<comments>http://crmweblog.crmmastery.com/2010/01/protect-your-brand-reputation-with-brand-monitoring-technology/#comments</comments>
		<pubDate>Tue, 19 Jan 2010 16:42:01 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Brand Monitoring]]></category>
		<category><![CDATA[Social Technologies]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1882</guid>
		<description><![CDATA[ CRM Mastery recently rolled out a Social CRM Technology Directory that includes more then 60 products within 5 categories.  One of the technology categories included in the (free with registration) directory is Brand Monitoring.  The following comments are from a variety of sources:
Brand monitoring has become an essential task for any individual or corporation. [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/01/protect-your-brand-reputation-with-brand-monitoring-technology/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Private Clouds Are A Fix, Not The Future</title>
		<link>http://crmweblog.crmmastery.com/2010/01/private-clouds-are-a-fix-not-the-future/</link>
		<comments>http://crmweblog.crmmastery.com/2010/01/private-clouds-are-a-fix-not-the-future/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 17:26:00 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[SaaS]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1873</guid>
		<description><![CDATA[ Here are several excerpts from an insightful article by Alistair Croll, principal analyst at Bitcurrent, Private Clouds Are A Fix, Not The Future:
Over the last few months, there&#8217;s been growing discussion over private and hybrid clouds. At first blush, a &#8220;private cloud&#8221; sounds like an oxymoron, particularly if you subscribe to Amazon CTO Werner [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/01/private-clouds-are-a-fix-not-the-future/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Annual Technology Predictions for 2010 &#8211; From Nucleus Research</title>
		<link>http://crmweblog.crmmastery.com/2009/12/annual-technology-predictions-for-2010-from-nucleus-research/</link>
		<comments>http://crmweblog.crmmastery.com/2009/12/annual-technology-predictions-for-2010-from-nucleus-research/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 16:26:44 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Mobile Technology]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[SaaS]]></category>
		<category><![CDATA[Social Technologies]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1838</guid>
		<description><![CDATA[ Nucleus Research analysts have examined the technology industry’s most aggressively growing segments and have forecast the driving economic forces and faltering trends for next year. Nucleus predictions are based on analysis of both vendors and thousands of corporate end-user case studies. Nucleus predicts the following for 2010:
1. The cloud adoption trend will continue, and [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2009/12/annual-technology-predictions-for-2010-from-nucleus-research/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Tips for Selecting the Right Enterprise Marketing Platform</title>
		<link>http://crmweblog.crmmastery.com/2009/12/tips-for-selecting-the-right-enterprise-marketing-platform/</link>
		<comments>http://crmweblog.crmmastery.com/2009/12/tips-for-selecting-the-right-enterprise-marketing-platform/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 16:05:58 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[Enterprise CRM]]></category>
		<category><![CDATA[marketing software]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1829</guid>
		<description><![CDATA[ Here are several excerpts from an article by Kris Tufto, President and CEO of Marketing Bridge, Tips for Selecting the Right Enterprise Marketing Platform.  Be sure to check out the complete source article for much more on this topic.
The urgency to meet the timely needs of a company&#8217;s sales reps, resellers, franchises, and [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2009/12/tips-for-selecting-the-right-enterprise-marketing-platform/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Protecting CRM Customer Data Requires Vigilance</title>
		<link>http://crmweblog.crmmastery.com/2009/12/protecting-crm-customer-data-requires-vigilance/</link>
		<comments>http://crmweblog.crmmastery.com/2009/12/protecting-crm-customer-data-requires-vigilance/#comments</comments>
		<pubDate>Mon, 14 Dec 2009 15:58:49 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[data security]]></category>
		<category><![CDATA[SaaS]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1822</guid>
		<description><![CDATA[ Here are several excerpts from an excellent article by Jennifer LeClaire, Protecting CRM Customer Data Requires Vigilance.  For much more on this topic, check out the complete source article.
Keeping CRM customer data secure isn&#8217;t a one-size-fits-all task. Indeed, tackling security issues around CRM data demands close examination of vendors as well as internal and [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2009/12/protecting-crm-customer-data-requires-vigilance/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Five Dirty Little Secrets of CRM Requirements Lists</title>
		<link>http://crmweblog.crmmastery.com/2009/12/five-dirty-little-secrets-of-crm-requirements-lists/</link>
		<comments>http://crmweblog.crmmastery.com/2009/12/five-dirty-little-secrets-of-crm-requirements-lists/#comments</comments>
		<pubDate>Tue, 08 Dec 2009 19:59:08 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>
		<category><![CDATA[crm requirements]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1815</guid>
		<description><![CDATA[ Here are several excerpts from an article by David Tabor, CEO of SalesLogistix, Four Dirty Little Secrets of CRM Requirements Lists:
While discussions about CRM requirements are important, they also distract management from the issues that matter. Take a look at why.
Secret #1: Features are less important than User Adoption.  A CRM system without [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2009/12/five-dirty-little-secrets-of-crm-requirements-lists/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Myth of 360 Degree Views of The Customer</title>
		<link>http://crmweblog.crmmastery.com/2009/12/the-myth-of-360-degree-views-of-the-customer/</link>
		<comments>http://crmweblog.crmmastery.com/2009/12/the-myth-of-360-degree-views-of-the-customer/#comments</comments>
		<pubDate>Mon, 07 Dec 2009 16:52:54 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[Business Intelligence]]></category>
		<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Business Intelligence Software]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[SFA]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1812</guid>
		<description><![CDATA[ Here are several excerpts from an interesting post by Seth Grimes, an analytics strategist with Alta Plana Corp., The Myth of 360 Degree Views:
We&#8217;ve all encountered the promise of 360-degree customer views, marketing-speak that asserts that BI solution X, CRM solution Y, or Sales Force Automation (SFA) solution Z considers customer information from all [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2009/12/the-myth-of-360-degree-views-of-the-customer/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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