<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>CRM Mastery e-Journal&#187; Content Mgmt</title>
	<atom:link href="http://crmweblog.crmmastery.com/category/content-mgmt/feed/" rel="self" type="application/rss+xml" />
	<link>http://crmweblog.crmmastery.com</link>
	<description>CRM Best Practice and Industry News</description>
	<lastBuildDate>Tue, 03 May 2011 16:38:51 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.8.4</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>10 Conversion Tips from Brain Science</title>
		<link>http://crmweblog.crmmastery.com/2010/09/10-conversion-tips-from-brain-science/</link>
		<comments>http://crmweblog.crmmastery.com/2010/09/10-conversion-tips-from-brain-science/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 16:53:30 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[Content Mgmt]]></category>
		<category><![CDATA[E-commerce]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Web Site Design]]></category>
		<category><![CDATA[brain science]]></category>
		<category><![CDATA[Content Management]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online sales]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2166</guid>
		<description><![CDATA[ Here&#8217;s an interesting post from Dr. Patsi Krakoff, 10 Conversion Tips from Brain Science.  Check out this and her other posts on &#8220;How To Use Content Marketing to Get Found, Get Known, Get Clients.&#8221;
Why do people decide to buy a product online? How is it they decide to trust the information you provide, and [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/09/10-conversion-tips-from-brain-science/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Thinking Critically About Web Video</title>
		<link>http://crmweblog.crmmastery.com/2010/06/social-media-web-video/</link>
		<comments>http://crmweblog.crmmastery.com/2010/06/social-media-web-video/#comments</comments>
		<pubDate>Mon, 21 Jun 2010 16:13:54 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Content Mgmt]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[interactive marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[using social media]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=2062</guid>
		<description><![CDATA[ Here are several excerpts from a post by Adam Singer (@AdamSinger), Thinking Critically About Web Video:
Web video is hot. Some say your chance to be a pioneer.
How hot, and how much of an opportunity? Recent reports from comScore, consistently say more than 80% of the total U.S. Internet audience views online video in a [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/06/social-media-web-video/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>5 Often Overlooked Ways To Optimize Your Website Content</title>
		<link>http://crmweblog.crmmastery.com/2010/03/5-often-overlooked-ways-to-optimize-your-website-content/</link>
		<comments>http://crmweblog.crmmastery.com/2010/03/5-often-overlooked-ways-to-optimize-your-website-content/#comments</comments>
		<pubDate>Fri, 26 Mar 2010 15:25:32 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Content Mgmt]]></category>
		<category><![CDATA[Knowledge Mgmt]]></category>
		<category><![CDATA[google seo]]></category>
		<category><![CDATA[seo keywords]]></category>
		<category><![CDATA[seo optimzation]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1953</guid>
		<description><![CDATA[ Here is an excellent post by Michele Linn (@michelelinn), a marketing consultant with her own firm, Linn Communications,  5 Ways To Find the Perfect Keywords for Your B2B Content:
Something easily overlooked in content creation is the importance of keywords. Marketers often think about keywords when optimizing a website for search, but keywords are equally [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2010/03/5-often-overlooked-ways-to-optimize-your-website-content/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are You Due For a New Website Design?</title>
		<link>http://crmweblog.crmmastery.com/2009/08/are-you-due-for-a-new-website-design/</link>
		<comments>http://crmweblog.crmmastery.com/2009/08/are-you-due-for-a-new-website-design/#comments</comments>
		<pubDate>Thu, 06 Aug 2009 17:36:13 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Content Mgmt]]></category>
		<category><![CDATA[Web Site Design]]></category>
		<category><![CDATA[Weblogs in Business]]></category>
		<category><![CDATA[Content Management]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1666</guid>
		<description><![CDATA[ Here&#8217;s a worthwhile post from Amanda Stillwagon, Assistant Editor with Small Business CEO, Are You Due For a New Website Design?:
I think one of the major mistakes a business online can make is to neglect their websites and blogs.  It’s not only important to keep your products and services up to date on your [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2009/08/are-you-due-for-a-new-website-design/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>New Opportunities for Social Networking in the Enterprise</title>
		<link>http://crmweblog.crmmastery.com/2008/07/new-opportunities-for-social-networking-in-the-enterprise/</link>
		<comments>http://crmweblog.crmmastery.com/2008/07/new-opportunities-for-social-networking-in-the-enterprise/#comments</comments>
		<pubDate>Thu, 24 Jul 2008 16:22:57 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Content Mgmt]]></category>
		<category><![CDATA[Knowledge Mgmt]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1117</guid>
		<description><![CDATA[ Here are several excerpts from an article by Lauren McKay, &#8220;White-Label&#8221; Social Networking to Hit the Enterprise:
According to ABI Research analyst Zippy Aima, the enterprise is a unique creature with a need for its own form of social networking, separate from the consumer sites such as Facebook and LinkedIn. Aima, the analyst behind the [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2008/07/new-opportunities-for-social-networking-in-the-enterprise/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Survey Claims Open Source is a Business Security Risk</title>
		<link>http://crmweblog.crmmastery.com/2008/07/survey-claims-open-source-is-a-business-security-risk/</link>
		<comments>http://crmweblog.crmmastery.com/2008/07/survey-claims-open-source-is-a-business-security-risk/#comments</comments>
		<pubDate>Mon, 21 Jul 2008 13:28:44 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Content Mgmt]]></category>
		<category><![CDATA[Project Mgmt-ROI]]></category>

		<guid isPermaLink="false">http://crmweblog.crmmastery.com/?p=1116</guid>
		<description><![CDATA[ Here are several excerpts from an article by Asavin Wattanajantra, Survey Claims Open Source is a Business Security Risk:
The most widely-used open-source software packages are exposing businesses to significant and unnecessary risk, according to Fortify.
In its Open Source Security Study, which examined 11 of the most common Java open source packages, Fortify claimed that [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2008/07/survey-claims-open-source-is-a-business-security-risk/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What Drives Deep Engagement in Communities?</title>
		<link>http://crmweblog.crmmastery.com/2007/03/what-drives-deep-engagement-in-communities/</link>
		<comments>http://crmweblog.crmmastery.com/2007/03/what-drives-deep-engagement-in-communities/#comments</comments>
		<pubDate>Thu, 22 Mar 2007 22:13:56 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[Content Mgmt]]></category>
		<category><![CDATA[Knowledge Mgmt]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>

		<guid isPermaLink="false">http://jim.squarecompass.com/?p=774</guid>
		<description><![CDATA[ Here&#8217;s an interesting post from Sivaraman Swaminathan&#8217;s Customer World weblog, What Drives Deep Engagement in Communities?:
People Engage More With Small, Branded, Well-Lit Communities!
According to Communispace, in this new era of &#8220;conversational marketing&#8221;, the measure for engagement in a community isn&#8217;t the number of people logging on. Rather, it&#8217;s how actively people participate in the [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2007/03/what-drives-deep-engagement-in-communities/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Technology &#8211; Does It Make Managers Lazy?</title>
		<link>http://crmweblog.crmmastery.com/2006/12/technology-does-it-make-managers-lazy/</link>
		<comments>http://crmweblog.crmmastery.com/2006/12/technology-does-it-make-managers-lazy/#comments</comments>
		<pubDate>Tue, 19 Dec 2006 00:36:13 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Best Practices]]></category>
		<category><![CDATA[Content Mgmt]]></category>
		<category><![CDATA[Leadership-Mgmt]]></category>
		<category><![CDATA[Web Site Design]]></category>

		<guid isPermaLink="false">http://jim.squarecompass.com/?p=29</guid>
		<description><![CDATA[Here is both a thoughtful and truthful commentary from Gerry McGovern, Technology &#8211; Does It Make Managers Lazy?:
It&#8217;s hard to resist the easy option. Buy this customer relationship management (CRM) software, and you will efficiently and cost-effectively be able to manage your customer relationships. Buy this content management software, and you will be able to [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2006/12/technology-does-it-make-managers-lazy/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Blogs, Wikis, Forums Sway Consumer Opinion, Research Shows</title>
		<link>http://crmweblog.crmmastery.com/2006/08/blogs-wikis-forums-sway-consumer-opinion-research-shows/</link>
		<comments>http://crmweblog.crmmastery.com/2006/08/blogs-wikis-forums-sway-consumer-opinion-research-shows/#comments</comments>
		<pubDate>Fri, 18 Aug 2006 00:41:45 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[Content Mgmt]]></category>
		<category><![CDATA[Knowledge Mgmt]]></category>
		<category><![CDATA[Weblogs in Business]]></category>

		<guid isPermaLink="false">http://jim.squarecompass.com/?p=30</guid>
		<description><![CDATA[
Blogs, Wikis, Forums Sway Consumer Opinion, Research Shows, an article written by Laurie Sullivan for TechWeb, notes the following:
The growing phenomenon of consumer-generated content has become disruptive to online businesses, but many are studying the reviews, finding ways to use the content to their advantage, the (JupiterResearch) report says.
The research found 77 percent of online [...]]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2006/08/blogs-wikis-forums-sway-consumer-opinion-research-shows/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top 10 Applications for an Enterprise Wiki</title>
		<link>http://crmweblog.crmmastery.com/2006/06/top-10-applications-for-an-enterprise-wiki/</link>
		<comments>http://crmweblog.crmmastery.com/2006/06/top-10-applications-for-an-enterprise-wiki/#comments</comments>
		<pubDate>Fri, 23 Jun 2006 00:51:08 +0000</pubDate>
		<dc:creator>Jim Berkowitz</dc:creator>
				<category><![CDATA[CRM Technology]]></category>
		<category><![CDATA[Content Mgmt]]></category>
		<category><![CDATA[Knowledge Mgmt]]></category>

		<guid isPermaLink="false">http://jim.squarecompass.com/?p=31</guid>
		<description><![CDATA[
Thanks to Vinnie Mirchandani, I was able to find the: Top 10 Applications for an Enterprise Wiki.
Here&#8217;s the list of the top 10, for more detail on each, check out the source post:


 1. Sales Support
2. Project Communication
3. Informal Learning
4. Application Support
5. Channel Communications
6. Non-profits
7. Intranets
8. Market Research
9. Product Planning
10. Customer Service


bookmark to:
]]></description>
		<wfw:commentRss>http://crmweblog.crmmastery.com/2006/06/top-10-applications-for-an-enterprise-wiki/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

