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A Glance at Trellian’s Keyword Discovery Tool

by Jim Berkowitz on April 26, 2007

seo A Glance at Trellians Keyword Discovery Tool Here’s an informative article by Jennifer Laycock, the Editor of Search Engine Guide, A Glance at Trellian’s Keyword Discovery Tool:

If you’re new to the search engine optimization game, you’ve probably heard a bit about the paid subscription keyword research tools, but you might not have had a chance to play with all of them. While Wordtracker is probably still the most popular tool, Trellian’s Keyword Discovery tool offers up quite a few options that make it a must-try service for any business that is serious about their search engine marketing.


The Keyword Discovery tool does cost significantly more than Wordtracker at about $70US per month or $600US for a year verses Wordtracker’s roughly $275 per year cost. That said, it also delivers significantly more data.

Like most keyword research tools, the Keyword Discovery tool’s standard results will show variations of the phrase that you enter as your starting point. It will also list the number of times a phrase has been searched for in Keyword Discovery’s data source during the last twelve months. Much like Wordtracker, users can then expand this data in order to gather estimates of the number of other web sites that feature this phrase and the number of times Keyword Discovery predicts that this phrase is searched for daily.

What makes Keyword Discovery such an interesting tool is the ability to create charts that examine keyword trending and market share by search engine.

Another great option offered by the Keyword Discovery tool is the market share data. As with the trending data, these charts can be launched simply by clicking on a small image next to the data for each search term.

These are just a few of the powerful options available with the Keyword Discovery tool, but they can go a long way toward helping you tailor your search marketing efforts for maximum return on investment. To learn more, you can try out the free trial version.

Check out the source article for a number of chart and graph examples and a more complete explanation of the output options. Also, a free trial of Wordtracker is also available.

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